Save More When You Support Local Online Businesses with Boost


Boost to #KasiTambah more savings, cashback and rewards to users for the ‘PENJANA Shop Malaysia Online’ initiative

Kuala Lumpur, 7 September 2020 – Homegrown e-wallet Boost is continuing to incentivize its users to spend and support local online businesses with more savings, cashbacks and Boost Coins through the Government’s ongoing PENJANA Shop Malaysia Online initiative. As part of Boost’s larger #KasiTambah campaign, this month, each user will be able to enjoy up to RM400 in rewards from a choice of thousands of Boosted local online partners.


PENJANA Shop Malaysia Online, a Government initiative implemented through Malaysia Digital Economy Corporation (MDEC), is one of three PENJANA initiatives, including ePENJANA and MSME E-Commerce Campaign, in which Boost was selected as an official partner.


Boost’s latest offers in the PENJANA Shop Malaysia Online initiative are in-line with the company’s ambition to help Micro & SMEs weather the storm brought by the COVID-19 pandemic and help boost the local economy through the collective support of all Malaysians.


Mohd Khairil Abdullah, CEO of Boost said “We are now in recovery mode and for all of us to come out stronger and more resilient in this new normal, it will take everybody’s effort to #KitaBoostKita. Hence, Boost is excited to offer users more rewards and cashback as a way to incentivize spending across local online businesses, which will then directly impact the livelihoods of Malaysians positively. All while providing a cleaner, safer and contactless way to transact with e-wallets, catering to the evolving consumer shift in more online shopping as well as contributing towards the government’s economic recovery agenda.”

As a start, the homegrown e-wallet is having their biggest ‘Online Boost Day’ on 7th – 9th September. For a minimum spent of RM50 in a single transaction, Boost is giving up to 30 times (30X) in additional Boost Coins when users spend at any of the 7,000 Boosted online partners such as Potboy, PrestoMall, HappyFresh, Watsons Online, Lelong, Poplook and SenHeng plus an additional RM5 Surprise Shake in ‘Partner Wallet’ of a participating merchant under the PENJANA Shop Malaysia Online initiative.


A ‘Partner Wallet’ is a sub-wallet within a user’s Boost account that automatically stores cashback for individual merchants and each user can have multiple Partner Wallets. This helps ensure users don’t miss any savings and is especially useful for when users shop at their favourite or go-to places. Any cashback a user has in a Partner Wallet will be automatically deducted in the next transaction made at the respective merchant.


Participating ‘Partner Wallet’ merchants for the PENJANA Shop Malaysia Online initiative include PrestoMall, Potboy, Hungry, Jobbie, DurianBear, HappyFresh, Watsons Online, Diineout, Photobook and Drinkies. This means that on top of the additional coins, users who shop at the participating merchants will be able enjoy 20% cashback up to RM100 for each transaction, up to 3x transaction per user per merchant.


Users have the opportunity to participate in a special PENJANA Shop Malaysia Online ‘Boost Mission’ where users can earn additional 500 Boost coins upon completing the mission with a cumulative spend of RM500 in any local boosted online partners that accept Boost as a payment method.


Users will also enjoy up to 20% exclusive discounts on deals and vouchers from partners such as Hermo, Vouk Hotel Penang, Vivatel KL, Kinta Riverfront Ipoh, Tanjung Inn Cherating, Berrykinn, Perromart, Oxwhite, Vettons, Createtec, Cosyfans, Jaya Shopping Centre partners and Cytron.


The Government through MDEC and e-commerce partners’ PENJANA Shop Malaysia Online initiative will run until 30 September 2020. The last day to utilize any cashback earned through Partner Wallets and Boost Coins is on 30 September 2020, after that, it will expire and automatically removed from the user’s Boost account.