No Cash, No Problem with Boost at MBO
MBO is now Boosted!
Petaling Jaya, 28 June 2018 – As part of an ongoing effort to increase awareness and adoption of a digital lifestyle, MBO Cinemas (MBO) has partnered with Boost, the leading homegrown mobile wallet app. Moviegoers can now pay for tickets easily without cash or card using their smartphones with Boost in-person at MBO or online via the MBO mobile app and website.
“Our aim is to revolutionize the way people conduct their daily transactions and merge the needs of the Malaysian lifestyle with technology, sans the complexities with an easy, secure and rewarding experience. Having MBO as a partner goes hand-in-hand with what we strive for at Boost as the preferred mobile lifestyle wallet at the cinemas”, said Christopher Tiffin, CEO of Boost.
Boost’s goal is to make transactions much easier, faster and more secure for Malaysians as a digital payment option that complements the Malaysian lifestyle. On top of that, Boost offers a rewarding experience for their customers by incentivizing the adoption of the digital payment method with cashbacks and rewards. This partnership marks MBO as the first cinema to join Boost. Besides the cinema, Boost has established a strong presence at favourite local hotspots such as pasar malam, food trucks, major F&B outlets and retailers and even online shopping platforms.
“In line with MBO’s tagline of ‘Bringing Excitement Near You!’, we are excited to partner with Boost for the Summer Blockbuster Campaign. There is no better way to watch all the Blockbuster movies and at the same time be rewarded with holiday trips and cashback”, said Cheah Chun Wai, COO of MBO Cinemas on their decision to partner with Boost.
To further encourage MBO customers to pay with Boost, they can enjoy RM5 cashback when they purchase movie tickets minimum RM20 with Boost and stand a chance to win exciting holiday trips every month to various destinations like Chiang Mai, Hanoi, Bali, Hong Kong with the Grand Prize of winning a trip to South Korea!
Boost e-wallet payment is available at box office counters in all MBO outlets across Malaysia and as a payment option when purchasing tickets via the MBO mobile app and website.